Giải tích 1 - Chapter 1: Data and statistics
● "Lies, damned lies, and statistics“
● A phrase describing the persuasive power of numbers,
particularly the use of statistics to bolster weak arguments.
● It is also sometimes colloquially used to doubt statistics
used to prove an opponent's point.
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Chapter 1
DATA AND STATISTICS
MBA Nguyen Tien Dung
School of Economics and Management
Website: https://sites.google.com/site/nguyentiendungbkhn
Email: dung.nguyentien3@hust.edu.vn
Main Contents
1.1 Applications in Business and Economics
1.2 Data
1.3 Data Sources
1.4 Descriptive Statistics
1.5 Statistical Inference
1.6 Computer and Statistical Analysis
1.7 Data Mining
1.8 Ethical Guidelines for Statistical Practice
© Nguyễn Tiến Dũng 2Applied Statistics for Business
1.1 Applications in Business and Economics
● Statistics is essential for all other sciences
● Statistics about data
● All sciences need to get, to analyse and to present data and results
● For a business
● R&D (Research & Development)
● Marketing
● Production
● Quality
● Human Resources
● Accounting
● Finance
● Information
● For economics
● Policies for developing cities, districts, provinces and nations.
© Nguyễn Tiến Dũng 3Applied Statistics for Business
1.2 Data
● Elements: the entities on which data are collected.
● Variables: a characteristic of interest for the
elements.
● Observations: the number of observations or the
size of a sample
© Nguyễn Tiến Dũng 4Applied Statistics for Business
● 60 elements, 60 observations
● 5 variables
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Features of Data
● Scale of Measurement
● Nominal
● Ordinal
● Interval
● Ratio
● Categorical and Quantitative Data
● Categorical: nominal, ordinal data
● Quantitative Data: interval, ratio data
● Cross-sectional and Time-series data
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Nominal Scale and Data
● Distinguish between items, do not rank them.
● Are you 1. Male? 2. Female?
● What is your marital status?
● 1. Single 2. Married 3. Divorced
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Ordinal Scale and Data
● Ranking items, do not know the distance between
them.
● Are you
● 1. A junior student?
● 2. A senior student?
● What is your average monthly income?
● 1. Below USD 200
● 2. From USD 201 – 400
● 3. From USD 401 – 600
● 4. From USD 601 – 800
● 5. From USD 801 – 1000
● 6. Above USD 1000
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Interval Scale and Data
● Measures the distance between items, but does not
have an absolute zero (anchor) point.
● Temperature scale: Celcius, Farenheit degree scales
● How do you feel about the Statistics course?
● Very easy 1 2 3 4 5 Very difficult
● Very unuseful 1 2 3 4 5 Very useful
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Ratio Scale and Data
● Interval scale + an absolute and meaningful zero
point.
● Time, distance scale: hour, minute, centimetre
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Distribution of University Entry National
Exam Marks (2013)
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Weather Statistics
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Source: accessed 16 Aug 2014
Applied Statistics for Business
1.3 Data Sources
● Existing sources (secondary data)
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General Statistical Office in
Vietnam: www.gso.gov.vn
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© Nguyễn Tiến Dũng 17Applied Statistics for Business
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Statistical Studies (primary data)
● Observational studies
● Descriptive research
● Including:
● Observations
● Diaries
● In-depth interviews
● Group discussions
● Surveys
● Experimental studies
● Causal research
● Including
● Experiments in a simulated
condition
● Experiments in a real condition
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Survey Questionnaires
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Data Acquisition Error
Data
Acquisition
Errors
Sampling
errors
Non-
sampling
errors
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Due to sampling
activities
Due to other factors
Applied Statistics for Business
1.4 Descriptive Statistics
● Describe
things
● Frequency
Tables
● Charts
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1.5 Statistical Inference
● Collect data on a
sample
● To infer
conclusions to a
population
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1.6 Computers and Statistical Analysis in
Excel
● Note: Change “Region” to the English (UK) format
● Install Data Analysis Tool
● Add-ins:
● Analysis Toolpak
● Analysis Toolpak VBA
● MegaStat
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1.7 Data Mining
● Data Warehouse
● Data warehousing: the process of capturing, storing,
and maintaining the data.
● Data mining
● Developing useful decision-making information from large
data bases.
● Automated and predictive
● Techniques: multiple regression, logistic regression,
correlation, modelling
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1.8 Ethical Guidelines for Statistical
Practice
● "Lies, damned lies, and statistics“
● A phrase describing the persuasive power of numbers,
particularly the use of statistics to bolster weak arguments.
● It is also sometimes colloquially used to doubt statistics
used to prove an opponent's point.
© Nguyễn Tiến Dũng 29Applied Statistics for Business
Homework
● 2, 3
● 4, 13, 14, 15, 24,
● 25 (Shadow02)
© Nguyễn Tiến Dũng 30Applied Statistics for Business
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